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š©³ Kim K's WNBA Underwear Ad
It's well known that Kim K is one of the heavy hitters in the celebrity product space, and her brand SKIMS just launched their debut WNBA underwear ad with a loaded roster. She celebrated by pulling up to Sparks game and joining the squad in the locker room š¤ (3 min read)
Thomas Beddall, Mike Kaufman & Justin Schnell
May 17, 2024
Kim K x WNBA
Kim K continues to dominate the sports underwear world - SKIMS just debuted their first WNBA ad campaign as the official underwear partner of the league š§
As the official underwear of the @WNBA, SKIMS is as comfortable as it gets. Just in time for the season tip-off Candace Parker, Cameron Brink, Kelsey Plum, Dijonai Carrington, and Skylar Diggins-Smith sport our Fits Everybody collection.
ā Kim Kardashian (@KimKardashian)
4:37 PM ā¢ May 13, 2024
The news has blown up since Kim and North sat courtside at Wednesdayās Sparks game and ended the night in the locker room with Cameron Brink and the rest of the squad š
The WNBA sidelines have been star-studded to begin the 2024 season š¤©
Kim Kardashian and North West made their way to the Sparks locker room postgame and got some special gear.
š„ @LASparks
ā The Athletic WBB (@TheAthleticWBB)
1:53 PM ā¢ May 16, 2024
This shouldnāt come as a surprise to anyone who saw SKIMS ink a deal with the NBA, WNBA and USA Basketball back in November. Weāve been waiting for the announcement, and even Commissioner Silver is rocking SKIMS š
NBA commissioner Adam Silver confirms that he wears Kim Kardashianās brand, āSkims,ā as underwear:
āAlthough Iām not going to show you, Iām wearing them right now.ā šš
āSkimsā is the NBAās newest apparel partner.
Via. @TMZ_Sports
ā Courtside Buzz (@CourtsideBuzzX)
9:02 PM ā¢ Nov 3, 2023
Kim and Jens Grede started SKIMS back in 2018 and theyāre off to a hot six years, as the company was valued as high as $4 billion last July. Thatās some serious coin š
Skims seeks out fresh round of funding, placing evaluation at $4B in Advance Of IPO: bit.ly/3NO0YgL
ā Snobette (@TheSnobette)
8:03 PM ā¢ Jul 12, 2023
Kim already tapped Nick Bosa for a SKIMS ad, but hasnāt yet put pen to paper with the NFL. For her WNBA spot, Kim teamed up with a number of notable players like Candace Parker, Cameron Brink, Dijonai Carrington, Kelsey Plum and Skylar Diggins-Smith. The WNBA continues to grow their list of partners, which we love to see š¤
A solid morning for the WNBA.
- Carmax team update.
- DSG
- SKIMS
- Dos Caras (LV Specific Partnership)WE MOVE.
ā stas (@yourgirlayedub)
5:41 PM ā¢ May 13, 2024
Kim is certainly one of the heavy hitters in the celebrity product space, but sheās definitely not alone. Her sister Kylie became a billionaire off Kyle Cosmetics, Rihanna has Fenty, Frank Ocean has Homer, Westbrook has Honor The Gift and so on š
Russell Westbrook having a pop up shop for his brand Honor The Gift at Complexcon
ā 2Cool2Blog (@2Cool2Blog)
12:18 AM ā¢ Nov 19, 2023
Will Kim make a move into the NHL space next? MLB? She is clearly one of the savvier celebrities when it comes to her money moves, and I wouldnāt be surprised if pretty soon everyone is wearing SKIMS. Hereās what Kim had to say on the deal š
Iām proud to launch this new WNBA campaign starring such an incredible cast of athletes. Championing women and women in sports is incredibly important to SKIMSā¦Our brand DNA is rooted in inclusivity, representation and womenās empowerment, which are values shared with the WNBA. We are honored to be the official underwear partner of the league and look forward to continuing our work together throughout the season.
Trying something new here as well, if youāre a coffee drinker like us give these guys a look - they know everything āļø
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