🩳 Kim K's WNBA Underwear Ad

It's well known that Kim K is one of the heavy hitters in the celebrity product space, and her brand SKIMS just launched their debut WNBA underwear ad with a loaded roster. She celebrated by pulling up to Sparks game and joining the squad in the locker room 🤝 (3 min read)

Kim K x WNBA

Kim K continues to dominate the sports underwear world - SKIMS just debuted their first WNBA ad campaign as the official underwear partner of the league 💧

The news has blown up since Kim and North sat courtside at Wednesday’s Sparks game and ended the night in the locker room with Cameron Brink and the rest of the squad 🏀

This shouldn’t come as a surprise to anyone who saw SKIMS ink a deal with the NBA, WNBA and USA Basketball back in November. We’ve been waiting for the announcement, and even Commissioner Silver is rocking SKIMS 😅

Kim and Jens Grede started SKIMS back in 2018 and they’re off to a hot six years, as the company was valued as high as $4 billion last July. That’s some serious coin 🙏

Kim already tapped Nick Bosa for a SKIMS ad, but hasn’t yet put pen to paper with the NFL. For her WNBA spot, Kim teamed up with a number of notable players like Candace Parker, Cameron Brink, Dijonai Carrington, Kelsey Plum and Skylar Diggins-Smith. The WNBA continues to grow their list of partners, which we love to see 🤝

Kim is certainly one of the heavy hitters in the celebrity product space, but she’s definitely not alone. Her sister Kylie became a billionaire off Kyle Cosmetics, Rihanna has Fenty, Frank Ocean has Homer, Westbrook has Honor The Gift and so on 👔

Will Kim make a move into the NHL space next? MLB? She is clearly one of the savvier celebrities when it comes to her money moves, and I wouldn’t be surprised if pretty soon everyone is wearing SKIMS. Here’s what Kim had to say on the deal 👇

I’m proud to launch this new WNBA campaign starring such an incredible cast of athletes. Championing women and women in sports is incredibly important to SKIMS…Our brand DNA is rooted in inclusivity, representation and women’s empowerment, which are values shared with the WNBA. We are honored to be the official underwear partner of the league and look forward to continuing our work together throughout the season.

Kim Kardashian

Trying something new here as well, if you’re a coffee drinker like us give these guys a look - they know everything ☕️

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