🏆 Jordan Brand Classic: NBA Edition

The NBA Finals are set, with Dallas heading to Boston next Thursday for Game 1. Jayson Tatum and Luka Doncic have been playing at another level this postseason, and both are Jordan athletes with new signature shoes hitting the market. Either way it's a Jumpman W 🏀 (3 min read)

Jordan Brand Finals

Michael Jordan is about to get his 7th ring, you heard it here first. The Luka Doncic led Mavericks and the Jayson Tatum lead Celtics are set to face off in the NBA Finals, aka the Jordan Brand Classic: NBA Edition 🤝

Both Luka and Tatum are signed to Jordan Brand, and both players are on their second signature shoe with Jumpman. The Jordan Luka 3 is set to release in the ‘Midnight Racer’ colorway July 5th in Europe, and the Photo Finish colorway releases globally July 16th (read more) 🏎️

Even though the Jordan Tatum 2 just hit the market, we recently got our first look at what might be the Jordan JT3. Tatum confirmed that these are in the final stages of design, with a rumor circulating that these will get an October drop for $125 👀

via @bbb_ceo on IG

It's tough to pick between Luka and Tatum, both are transcendent talents and both of them have sick signature shoes. I wonder if Mike Jordan himself is rooting for one team / one player over the other, either way he’s winning. I personally feel like this video told me everything I need to know, Mike doesn't just hug up on everyone like that. Luka is clearly the guy ⭐️

So who you got winning in the NBA Finals? Curious to see what you guys think 🤔

Who wins the NBA Finals?

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One other story today because it’s too good not to discuss…Under Armour is collaborating with Balenciaga!? 💧

The high end fashion label and the Baltimore based sportswear company are releasing earrings, hoodies, shirts, double logo sweatpants and potentially a whole lot more. Take a look 👇

This collab feels really in line with what Balenicaga did with adidas, not really trying to reinvent the wheel and instead focusing on highlighting the brands already strong logo and identity. What’s funny to me is that these shirts and hoodies basically just look like Under Amour gear, and this is how everyone in Baltimore already dresses. You can shop the ridiculously priced capsule here 💰

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